Jinro Is Back Soju: Korea’s Iconic Blue Revival

Jinro Is Back Soju (Sky Blue Edition) represents a fresh, modern take on Korea’s beloved national spirit. Crafted by Jinro, the world’s leading soju producer, this expression revives the traditional smoothness and purity that made Jinro famous while adding a touch of modern sophistication. Bottled at 16.9% ABV, this crystal-clear soju delivers a clean, mild, and exceptionally smooth taste, making it an ideal choice for both soju connoisseurs and newcomers.

On the nose, Jinro Is Back Soju is delicate and crisp, offering faint aromas of grain, soft florals, and a hint of sweetness. The palate is silky and pure, revealing a balanced flavor with subtle notes of rice and barley, followed by a refreshing, slightly sweet finish. Its mild character makes it incredibly versatile—perfect for sipping neat, served chilled, or used as a base for cocktails where its refined smoothness can shine.

This Sky Blue Edition is more than just a drink—it’s a symbol of modern Korean culture, blending heritage with contemporary elegance. The light blue bottle, adorned with a sleek silver twist cap, embodies sophistication and simplicity, making it a stylish addition to any table. Rooted in nearly a century of Jinro’s craftsmanship, this soju pays homage to Korea’s social and celebratory traditions, where serving soju reflects respect and connection among friends and family.

Jinro Is Back Soju pairs beautifully with Korean barbecue, spicy Asian dishes, sushi, or grilled seafood, enhancing savory flavors with its gentle sweetness and clean finish. Its versatility also makes it an excellent base for fusion cocktails, offering a smooth alternative to vodka or gin.

Whether you’re toasting to good times in Dubai’s Business Bay or enjoying a relaxed dinner in Abu Dhabi’s Al Raha Beach, Jinro Is Back Soju brings a taste of Korean authenticity to your table. With CityDrinks, the UAE’s leading online liquor store, this elegant blue-bottled soju can be delivered chilled to your door within two hours, ready to share and celebrate.