Chum Churum Soju Original: The True Spirit of Korean Tradition

Chum Churum Original Soju is one of Korea’s most beloved spirits, capturing the essence of authentic Korean craftsmanship in every sip. Made from a delicate blend of rice and grains, this classic soju delivers a smooth, clean, and refreshing flavor, embodying the spirit of Korean hospitality and togetherness. With an alcohol content ranging between 16.8% and 19%, it offers a soft, approachable profile that makes it a favorite among soju drinkers worldwide.

On the nose, Chum Churum Soju Original is delicate and pure, revealing light aromas of rice, barley, and soft mineral notes. The palate is silky and balanced, showcasing a mild sweetness with a subtle hint of grain and a smooth, lingering finish. What sets Chum Churum apart is its use of alkaline water, giving the soju an extra layer of softness and a remarkably clean mouthfeel that distinguishes it from other brands.

Crafted with a blend of traditional techniques and modern innovation, Chum Churum represents the heart of Korea’s soju-making heritage. Produced by Lotte Chilsung, one of Korea’s leading beverage companies, this soju has become synonymous with quality, tradition, and refined taste.

Its light and versatile character makes it ideal for sipping neat, chilled, or as a base for creative cocktails. Mix it with fruit juices, soda, or sparkling water for a refreshing twist, or enjoy it alongside Korean barbecue, spicy seafood dishes, or fried chicken, where its clean finish perfectly balances rich, savory flavors.

Whether you’re sharing a traditional soju round in Dubai’s Jumeirah Village Circle or celebrating with friends in Abu Dhabi’s Al Reem Island, Chum Churum Soju Original delivers an authentic taste of Korea’s drinking culture. With CityDrinks, the UAE’s premier online liquor store, this iconic soju can be delivered chilled to your door in just two hours, ready to elevate any meal or gathering.